Let your beer label be the life of the party!
Your beer is special…is your label? Most home brewer’s beer labels, if they have them at all, simply convey the most basic information about the brew. Or they may be no more than a piece of masking tape and a Sharpie telling you what’s in the bottle. But there’s so much more to a beer label than just basic and boring information. The label that gets slapped on a bottle of beer can serve many purposes…it can be as simple as a sticker with a date on it or it can be a grand creative statement.
Your beer label is as important as the contents of the bottle!
A beer label can wordlessly convey information about the character of the beer…and usually the brewer as well. The design elements can arouse emotions through style or image. Even color can have a dramatic effect…think dark browns and black for a Stout, or yellows and oranges for a Belgian Ale. A label with a completely black background is probably a very big, serious beer, while a large yellow background might be better for a lager or IPA. It can also convey a certain mood with the use of images…photographs, artwork, or illustrations really can take the place of a thousand words and tell your story.
The label for your finely crafted beer can certainly have important information about your beer as well…like the name, grains and hops that were used, alcohol content, etc. But it can also communicate so much more...it can tell others about the flavor characteristics of the beer and the history or story of your brewery. The use of a key phrase, motto, or catchphrase that evokes memories and enhances the enjoyment of your beer can be quite powerful. Beer labels can be funny… or quirky… sometimes even racy, obnoxious, or perverse. A beer label is a big statement on a small bottle.
All of these elements…color, images, and text must be put together in a cohesive way to tell the story and create the intended “attitude”. The completed design takes all of these elements and combines them to create a very powerful visual statement. The beer label should say as much about your beer as your clothes do about you.
Your labels should stand out in a crowd, and are sure to be noticed and appreciated! So remember a beer label is much more than just a sticker with a name and date on it. Let your label express not just your beer’s personality, but yours as well.
How do you make a great label?
This is where we come in. We have done the design work for you. You can relax…there’s no need to worry about design elements or color combinations. The only thing you really need to confirm is that the size and shape of the label will fit on your beer bottle. Many of our designs are two-part, including a neck band as well as the main label. Simply select an image from the design gallery, and click on “Customize & Purchase”, and then insert your own text. You will be able to see a proof, right there on the screen. When you are satisfied with the results, click on Order. It’s as easy as one, two, three!
When you have finished with your front label, don’t forget to order a back label. What better way to tell everyone the story behind your brew?
It's all about enjoying the experience, and sharing your brew with friends, colleagues, and loved ones. Make your bottle complete with a custom label, and make your beer truly your own!
Looking for something even more…custom? Click here for information about our design services. We can create exactly what you are looking for, at an affordable price.
Personalized custom labels on your beer bottles can be used in any number of ways, including:
Wedding favors • Holiday Gifts • Home Brewing Supplies • Promotional Gifts •Restaurants • Corporate Events • Hotels • Special Occasions • Wine/Beer Gifts